Need to Begin a Podcast? Residents of Sound Clarify how.

Whether or not you are a newbie or knowledgeable, podcasting could be a large mountain to climb in relation to ideation, producing, launching, and distributing your present.

Listed here are 10 podcasting ideas it is advisable to know from Will Retherford of Residents of Sound, a podcast manufacturing company recognized for producing reveals with gravity. 

 Riches In Niches

The saying goes “riches are within the niches” and this is applicable to the podcast universe as properly. 

Hundreds of podcasts are launching yearly and it’s important that your present stands out amongst the group. The query it’s essential to ask your self earlier than you get began is, “What do I need my present to be about?” after which it’s essential to ask, “What could be completely different about my present than every other present?” Your idea and angle might be the guts and pillar of the present you might be producing. This may be what attracts the group and viewers you might be in search of.

A present about Enterprise Ideas for Entrepreneurs sounds too normal, slightly boring, and positively unoriginal, however a present about entrepreneurs telling tales, failures and victories, within the NFT or Yoga trade sounds fascinating and there may be positively an viewers ready to hear. 

After you land in your theme and idea, it’s time to get inventive together with your podcast identify. 

There’s No ‘I’ In Staff

  1. Having a podcast workforce could make or break your workflow and productiveness on your podcast.
  2. Should you’re a enterprise proprietor, you may simply construct your workforce with accessible employees and sources. 
  3. In case you are an influencer or public determine, merely discovering an intern might be useful in ensuring no balls get dropped. 
  4. In case you are a hobbyist or a newbie, with little finances, take into account discovering a co-host that may make it easier to share the load. 
  5. Whether or not it turns into one or not, it’s vital to consider your podcast as a enterprise startup. There might be many roles or jobs on your podcast. 

A few of which embrace:

  • Producer
  • Host
  • Researcher
  • Mission Supervisor
  • Content material Author
  • Copywriter
  • Reserving
  • Graphic Designer

Sound Like A Professional

Sounding like a professional sounds costlier than it’s. There are many inexpensive microphones that may merely plug into your pc through USB. Since we stay within the new digital age the place nearly all of conferences are actually happening over Zoom or Google Meet, even your mom ought to take into account having a microphone. 

Listed here are two cost-efficient microphones we extremely recommend:

Buying any of those mics will guarantee good high quality on your present. 

Oh, and don’t neglect headphones!

Recording Regionally

Whereas there are various methods to report on-line, recording domestically is at all times the best choice with a view to not have web disturbances. 

Should you personal a mac, the excellent news is that Garageband comes together with your pc for FREE. Garageband is known as a DAW (Digital Audio Workstation). Studying the fundamentals of recording your self domestically is essential to making a path of success. Watch a easy Garageband tutorial right here

Another honorable mentions are:

Recording Nearly 

Recording just about is essentially the most environment friendly approach to report with visitors in your present if they aren’t native or if you happen to don’t have entry to a studio. 

You wish to avoid platforms like Zoom as they aren’t constructed for recording, however primarily constructed for conferences. Zoom can at all times be used as backup, however there are particular settings it’s essential to use with a view to get the very best quality recording.

For on-line audio and video recording platforms, we advocate the next on this order:

Strategic Friends

Whereas your grandmother is likely to be an fascinating dialog, she will not be one of the best visitor on your present. Discovering individuals inside your subject or idea who’re on the identical stage or larger is essential to curating your present round an viewers you are attempting to develop. 

Whereas placing collectively your visitor checklist, ask your self these questions:

  • Have they got a following or affect?
  • Have they got a compelling story or topic that may profit your present?
  • Are they properly spoken? 
  • Are they somebody who you wish to be related to? 

Being strategic together with your visitors is distinguished for producing a present that’s value a hear or a observe. 

Analysis. Analysis. Analysis. 

Only a few individuals have the reward of hitting report and are capable of carry a dialog with no analysis or preparation. That being stated, researching your matter or visitor is foundational in crafting an episode that’s entertaining, informative, and listenable. 

Scripting out what you might be eager to say or at minimal placing collectively an overview of your questions and subjects will make it easier to navigate interviews that may typically fall down rabbit holes. That is one thing you don’t need until your present is about rabbit holes. 

Edit. Combine. Grasp. 

That is the world that’s most tough for learners. If in case you have little to zero data about enhancing and mixing audio information, that is the place it’s best to spend your first budgeted {dollars}. If you would like your podcast to face up towards fashionable reveals, then you will have to place time, focus, and cash in direction of ensuring your episodes are professionally edited, combined, and mastered. 

Modifying might be so simple as lining up audio, cleansing up coughs, ums, and fumbles, or reducing down a 60 minute interview to one of the best 20-Half-hour. 

Mixing is essential for leveling everybody’s quantity, EQing vocals to be crisper, and fading music out and in of distinguished moments. 

Mastering ensures your quantity and steadiness sits good on your listeners who could also be listening on a telephone, automotive radio, airpods, or dwelling sound system. 

Hiring a sound producer, editor, or manufacturing company could be a nice route to attain this tough process that many producers are educated for. 

In case you are in want of a producer or manufacturing company, take a look at Residents of Sound at the moment. 

Releasing Your Present to the Universe 

After getting an episode to your liking and requirements, it’s time to launch it to the universe. 

For this you want a internet hosting platform. Most internet hosting platforms do the identical factor, however each firm might supply completely different options or alternatives that match finest for you. 

We advocate the next internet hosting platforms on this order:

Getting the Phrase Out

As soon as your podcast is launched, what’s subsequent? There are a number of the way one can promote their podcast. 

Listed here are some options to selling your podcast with out spending cash:

1. Social Media

That is an apparent, however important avenue. Creating shareable content material out of your podcast episodes is a good technique for giving potential listeners a snippet of what you must supply. 

Creating episode graphics, soundbites from episodes, video reels, or branded quotes are nice methods to supply sharable content material that may transfer throughout Instagram, Fb, TikTok, and Twitter. 

2. Cross Selling

Asking your visitors to share their featured episode is likely one of the finest methods to attain natural progress from new potential followers and listeners. Contemplate doing an Instagram stay together with your visitor earlier than or after the recording to advertise the upcoming or printed episode.

3. Promotions

In case you are a enterprise proprietor or influencer promoting a services or products, take into account providing reductions or promotion to listeners in your present. Individuals appear to by no means flip down free or discounted items. 

4. Submit Your Podcast for Options

There’s by no means a assure, however platforms like Apple and Spotify are at all times in search of the subsequent finest reveals or related content material to associate with the nation’s present local weather. 

Apple Podcasts affords the chance to submit your present or particular episodes to be thought of for a function on their homepage. Study extra about it right here.

Following these 10 podcasting ideas can ship you down a path for launching an efficient and profitable podcast. 

 William and Charis Retherford, Founders of Citizens Of Sound Photographed by Tony Li

To study extra go to and observe COS on Instagram

Questions or inquiries about podcasting companies, observe and DM Will Retherford, Founder & Lead Producer at Residents of Sound.

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